How to Create High-Value Relationships
By Jim Cathcart, author of Relationship Selling
copyright 2008 Jim Cathcart
It’s time we started seeing Relationships through a Strategic perspective. This is not Relationships as Skill, but rather as Strategy. There is a direct correlation between the number of strategically valuable relationships in your life and your level of success. It is not about “what you know” or “who you know” but rather about “which people care whether they know you or not?”
A Relationship is only an Asset when it is connected, directly or indirectly, to a Desired Outcome. It’s time to become more conscious, intentional and intelligent about the Relationships in your life.
There are Six Stages in the process of conversion from your existing methods toward practicing Relationship Intelligence tm on all levels of your organization.
I. Stimulating the Desire to Change
II. Learning to Become More Intelligent
III. Learning to Select Relationships More Intelligently
IV. Learning to Develop Relationships More Intelligently
V. Learning to Sustain Relationships More Intelligently
VI. Implementing Intelligent Systems to Assure Continuity
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